Published 29-Jun-2017 Bilingual
COMPLETE
COURSE OF CBSE CLASS 12TH BUSINESS STUDIES
Study Khazana delivers
CBSE Class 12th Business Studies, Sixteen video lectures by
Priyanka Khandelwal on Business Studies Complete Course with complete solutions
using sample paper based on NCERT Syllabus.
This chapter covers the
following topic to make students understand the topic and covers the whole
chapter with all the question and answers.
WHAT DO YOU UNDERSTAND BY
NATURE AND SIGNIFICANCE OF MANAGEMENT?
Management is all about planning, controlling, coordinating,
organizing and directing all organization to achieve its goals effectively and
efficiently.
It is a process of maintaining a working environment in
individuals to work together in a group to achieve its goals.
- Management - concept, objectives
and importance
- Management as Science, Art and
Profession
- Levels of management
- Management functions -
planning, organising, staffing, directing and controlling
- Coordination - concept,
characteristics and importance
WHAT DO YOU UNDERSTAND BY PRINCIPLE OF MANAGEMENT?
The principle of Management is done for making the decision for
the welfare of the organization to work according to achieve their goals in
certain guidelines under rules and managing situation.
The principle of Management is the essence of business to make the
organization successful in managing the decision making and behavior of
employees towards its work and for the organization.
- Principles of Management - concept, nature and
significance
- Fayol’s principles of management
- Taylor’s Scientific Management - principles and
techniques
WHAT DO YOU UNDERSTAND BY BUSINESS ENVIRONMENT?
The term Business Environment means the sum total of all the
external forces that influence the performance of the business.
External factors that affect the operation of the organization are
a political factor, social factor and technological factor, microeconomic
factor, macroeconomic factor.
Business Environment helps identifies the opportunities for the
firm to give an advantage to the business. It may help the firm to identify the
threats at the earliest to warn the firm.
- Business Environment - concept
and importance
- Dimensions of Business
Environment - Economic, Social, Technological, Political and Legal
- Impact of Government policy
changes on business with special reference to
liberalization, privatization and globalization in India.
WHAT DO YOU UNDERSTAND
BY PLANNING?
Planning means thinking
in the present situation for future goals like what to do and how to do.
Planning is the first steps to implement any business without planning we can’t
achieve success and fulfil the goals.
Planning helps in
setting the objectives and developing opportunities for implementing action to
achieve goals.
- Concept, importance and
limitations
- Planning process
- Single use and Standing Plans -
Objectives, Strategy, Policy, Procedure, Method, Rule, Budget and
Programme
WHAT DO YOU UNDERSTAND
BY ORGANISING?
Organising is the
process of identifying, grouping and distribution of the work and distribution
of responsibilities, authority and establishing of relationship for the purpose
of enabling people to work effectively together as a group in achieving the
goals and objective.
Organizing involves a
process that is- identification and division of work, departmentalisation,
assignment of duties, establishing reporting relationship.
Organising helps in
optimum utilisation of resources.
- Concept and importance.
- Organizing Process.
- Structure of organization -
functional and divisional.
- Formal and informal organization.
- Delegation: concept, elements
and importance.
- Decentralization: concept and
importance.
WHAT DO YOU UNDERSTAND
BY STAFFING?
Staffing is all about
manpower putting a human in jobs, the right person at the right place for
working position in an organisation.
Staffing helps enhances
the job satisfaction of the employees. Staffing helps in filling the vacant job
position in the organization for the better performance of the business and
also make sure that the right people are put on the right job.
Staffing in the
organisation is about manpower for planning, recruitment, selection, promotion
and training of managerial personnel.
- Concept and importance of staffing
- Staffing as a part of Human Resource Management
- Staffing process: Recruitment - sources; Selection
- process
- Training and Development - Concept and
importance. Methods of training- on the job and off the job- Induction
training, vestibule training, apprenticeship training and internship training.
WHAT DO YOU UNDERSTAND
BY DIRECTING?
- Concept and importance
- Elements
of Directing: - Supervision - concept, functions of a
supervisor.; - Motivation - Concept, Maslow’s hierarchy of needs;
Financial and non-financial incentives.; - Leadership - concept,
styles - authoritative, democratic and laissen faire.; -
Communication - concept, formal and informal communication; barriers to
effective; communication, how to overcome the barriers.
WHAT DO YOU UNDERSTAND
BY CONTROLLING?
- Concept, nature and importance
- Relationship between planning and controlling
- Steps in the process of control
WHAT DO YOU UNDERSTAND
BY FINANCIAL MANAGEMENT?
- Concept and objectives
of financial management.
- Financial decisions-
investment, financing and dividend and factors affecting.
- Financial planning -
concept and importance.
- Capital Structure -
concept and factors affecting.
- Fixed and Working
Capital - concept and factors affecting their requirements.
WHAT
DO YOU UNDERSTAND BY MARKETING MANAGEMENT?
Markets know as a group
or a set of actual buyers of any product or service.
Marketing Management
involves all functions of marketing to help the management to grow in the
market. It is the process of planning, organizing, controlling and directing
the activities of marketing to achieve its goals and provide goods and services
to the customers to fulfill and satisfy their needs.
Planning plays the vital
role in organizing any business, planning helps to grow and promote business to
control and achieve goals.
In this chapter, we also
talk about 4P’s of marketing that is Product, Price, Place and Promotion
without this marketing management is incomplete.
- Marketing - concept and functions.
- Marketing management philosophies.
- Marketing Mix - concept
- Product - concept, branding, labeling and
packaging. Price - factors determining price.
- Physical distribution- concept, channels of
distribution: types, choice of channels.
- Promotion -concept and elements; advertising-
concept, role, objections against advertising, personal selling - concept
and qualities of a good salesman, sales promotion - concept and
techniques, public relations - concept and role.
WHAT DO YOU UNDERSTAND BY FINANCIAL MARKET?
Financial Market term refers to the market where the exchange of
financial assets takes place. A Financial Market is a relationship between the
saver and investors to mobilizing funds between themselves.
Financial Marketing helps in facilitating the price discovery and
reduces the cost of the transaction and it provides liquidity to financial
assets.
Financial Market is classified into two parts that are the money
market and capital market.
- Financial Markets: concept and
types.
- Money market and its
instruments.
- Capital market and its types
(primary and secondary).
- Stock Exchange - functions and
training procedure. Depository Services and D'mat Account.
- Securities and Exchange Board
of India (SEBI) - objectives and functions.
WHAT DO YOU UNDERSTAND BY CONSUMER PROTECTION?
Consumer Protection helps the consumer to protect them from unfair
trade practices and fraud. Proper laws and policies are designed for the
welfare of consumer protection.
Consumer Protection helps consumer to educate them for rights and
responsibilities to protect them and provide helps in getting their grievances
redressed.
The Consumer Protection Act 1986 confers certain rights for the
consumer protection such as- right to safety, right to choose, right to
informed, right to be heard, right to seek redressed and right to consumer
education.
- Concept and importance
of consumer protection.
- Consumer Protection Act
1986
- Meaning of consumer and
consumer protection.
- Rights and
responsibilities of consumers
- Who can file a complaint
and against whom?
- Redressal machinery.
o
Remedies available.
- Consumer awareness -
Role of consumer organizations and Non-Governmental Organizations (NGOs)
HOW WE HELP THE STUDENTS?
These video lectures will make the subject easy for students. The
free lecture is available as a demo. We provide mock exams after completion of
the full course. These lectures are recording of the live session taken. MCQ
questions and answers are there for practice.
It will include question and answers of the students undertaken
during the class. CBSE Class 12th previous question papers and sample papers
are also given to the students for practice. Video Lectures classes are taken
by Study Khazana’s best faculties.
Video lectures contain examples and formulas related to different
topics. We have doubt sessions on youtube related to students queries asked on
WhatsApp. These classes are based on NCERT Syllabus.
We offer pen drives and online-offline study mode to the students.
We also have Android and IOS Study Khazana mobile app for helping students to
study anywhere at any time.